Dell wanted to position its computers as essential small- and medium-business tools. "Give me a Dell and a Coffee" posits that there's nothing more potent than the right attitude, the best tech and a strong cup of coffee. 
Print Ad
Print Ad

You may also like

Humira "No Progress is Progress"
Camacho Cigars "Get Real"
CVS/Caremark "Change the Script"
iRobot "Better Together"
Edge "Dream Job"
LLS "Someday is Today"
Microsoft Advertising "Center of Attention"
Johnnie Walker "House of Walker Experience"
CVS "#BeTheFirst"
Banana Boat "For Men"
Back to Top